Exclusive to Bluebell Bridal in Victoria Alex Perry Bride launched globally in 2018, embodying the modern bride. The sophisticated approach to Bride remains iconic for Alex Perry, and exhibits the same close fit to the body and sharp sculptured silhouettes as the ready to wear collections. The signature elements and established fabrications are re-invented time and time again to highlight shapely profiles, volume and drama. The SS20 collection, designed with cutting modern edge is the modern girls answer to Bride. Each style meticulously considered; from the internal corsetry, to the delicate hand embroided flowers and lace. The impactful approach to design from Alex Perry makes pursuing the perfect Bride gown an experience not to forget. Alex Perry women include Gigi Hadid, Miranda Kerr, Kim Kardashian West, Camila Cabello, Emily Ratajkowski, Gwyneth Paltrow, Sandra Bullock and Jennifer Lopez.