Prea James Allure I 2024

The Allure I collection speaks volumes to the modern bride, with a unique take on traditional bridal fashion.

More than ever drawing inspiration from the Prea James bride and her need for more structured, yet feminine, fashion forward silhouettes.

Allure I see’s a strong focus on hand draped fabrics to create movement through texture, structure to create feminine and defined silhouettes and billowing sleeves to add a certain understated luxury to the pieces.

Exclusive to Bluebell Bridal in Victoria