Discover designer wedding collections at their most superlative and adorn yourself with leading modern wedding dress designers to help you capture the moment, smiles and tears with the range at Bluebell Bridal®. From classic silhouettes to contemporary styles that encapsulate your big day, explore our complete selection of designer wedding dresses and envelop yourself in timeless styles that embody your aesthetic and wedding theme.

Create a breathtaking moment in a Bluebell Bridal® designer wedding dress

With the leading range of designer wedding dresses in Melbourne, you’ll find enduring styles that will empower you from the moment you walk down the aisle to taking your first dance. With elevated cuts that leave an effortless elegance and energy in the moment and throughout your memories and photography, adorn yourself with the latest designer wedding collection.

Choose from a handpicked and curated selection of vaunted Australian and international brands, including Toni Maticevski, Ella Moda, Hera Couture and many others that are destined to make your big day one to remember. Whether your style is bold and striking or you prefer an understated yet elegant look, our designer wedding dresses are sure to become heirloom pieces that can be shared with future generations.

From a sculptural column dress from Toni Maticevski that creates a lithe form to an Alex Perry short dress with an asymmetric hemline and billowing train that’s equal parts sophisticated and playful to a Flora designer wedding dress featuring intricate lace detailing that infuses personality — whatever your theme and style are, choose from an expansive range of modern wedding dress designers to bring your vision to life.

Radiate a timeless elegance with Bluebell Bridal’s® designer wedding collection

Make your wedding preparations an easy and experiential affair. Explore our complete range of designer wedding dresses online or book an appointment in our dedicated private boutique to view them in person and allow our master stylist the opportunity to match your vision with our curated collection. Our expert team is here to understand your style and theme and ensure you have a flawless fit with our alteration service. If you’re looking for a premium designer wedding dress at a more competitive price, we invite you to review our sample sale. Have any questions? Don’t hesitate to consult our FAQs or contact us — we’re always happy to help.


The best designer wedding dress is any that captures your heart where you know it’s ‘the one’ at first glance. Our designer wedding collection has been curated to offer an expansive selection that fits any theme and will flatter and shape your body to stand out from the bridal party and your audience.

Delivering effortless wear, our designer wedding dresses in Melbourne will envelop you in confidence-boosting cuts so you can immerse yourself in your big day and capture elegant energy in your photography.

At Bluebell Bridal®, you’ll discover a dedicated bridal wedding dress collection hand-selected from leading Australian and international designers to leave you with an elegant ensemble to lust after. These include:

At Bluebell Bridal®, we carry an expansive and leading collection of designer wedding dresses in Melbourne to represent every bride. No matter your body shape or size, you’ll find a showstopping, figure-flattering number that highlights your silhouette in all the right places.

Whether you’re hosting a daytime affair, an event that extends late into the evening or you're looking for something more traditional or contemporary, our modern wedding dress designers have something for every bride.