Prea James Bridal: Welcoming Allure to Bluebell Bridal

The year 2024 has arrived, and what better way to start it off than by indulging in the exquisite world of modern bridal fashion with renowned designer Prea James and her new, never-before-seen collection.

Prea James has unleashed her latest brainchild onto the bridal fashion scene called Allure 2024, a collection bound to captivate and inspire all bridal fashion enthusiasts.

In this blog post, we will delve into the mesmerizing fabrics, innovative designs, and the overall “Allure” of this remarkable collection. Get ready to be enthralled as we explore the beauty and creativity that awaits! Within the Prea James Allure collection, the use of captivating fabrics is nothing short of breathtaking.

Prea, known for her keen eye for detail, has meticulously handpicked fabrics that effortlessly blend elegance, comfort, and beauty. Crafted from luxurious Silk Duchess Satins, Silk Dupions, Mikado, and Floral Jacquards, each fabric choice in this collection exudes a sense of modernity and sophistication.

Prea James, revered for her ability to push boundaries, has unveiled designs that are truly groundbreaking. With her unique vision, she has managed to strike a perfect balance between classic and contemporary styles. Statement styles such as the Gianna gown, Rita corset, and Jamila skirt are destined for the fashionable bride. Fresh interpretations on Prea James Bridal signature styles, such as the Nina gown inspired by the iconic Winona mini and the Audra gown inspired by the Sidonie dress, are elegantly chic silhouettes designed for the timeless bride.

Allure radiates an irresistible charm that sets it apart from any other collection. The meticulous craftsmanship and the seamless fusion of different eras make this collection an embodiment of allure itself.

We welcome you to step into the world of Prea’s Allure collection that will be at our salon for a very limited season trunk show – from 12 – 20 January to explore a collection and you will find that it celebrates timelessness and empowers individuals to express their unique identities through exceptional fashion choices.

Book your appointment via the link below and please choose between 12-20 January (courtesy note we are nearly fully booked)

Book My Appointment

Be prepared to witness bridal fashion history in the making and your journey in it.


Essential Information:

  1. Price Range: Separates start at $2,160 while gowns from the Allure Collection range from $2,850 to $5,030*
  2. Ordering and Delivery: All pieces are made to order and take approximately 20-21 weeks for delivery. Rush orders are possible with an additional fee charged to facilitate quicker delivery.
  3. Sizing Options: Prea James Bridal offers standard and split sizes. A fee is applicable for split sizing.
  4. Prea James’ gowns are made-to-order gowns created in set sizes, so alterations will be necessary to ensure a perfect fit.
  5. All Prea James Bridal designs are created and made in Australia, showcasing the local talent and craftsmanship.

By Julie Collings with collection information from Prea James Bridal


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